Do you use a vehicle in your business? Businesses, both large, national companies and smaller, local firms benefit from personalising their company vehicles with private registrations.
Many businesses use personalised number plates to publicise their company image and message to people who see the vehicle. When coupled with the right branding, a personalised number plate that relates directly to your business really makes an impact.
Number plates are instantly recognisable, and you can base your number plate on your business or product name, or even your industry. And because number plates can be shorter than some company names, and follow a specific format, they can act as an aide-mémoire to customers on the go.
It is also fun to see business vehicles with personalised registrations – it shows that your business is light-hearted, fun, and proud to shout its name!
If your business already has a strong brand (brand name, logo, vehicle signage, etc) then a personalised number plate is another useful part of the branding toolkit that will help ensure your customers do not forget your name, or the product or service that you offer.
Conversely, if your business has no branding yet, then a personalised number plate might be the only thing that your customers do remember about your business!
The time has never been better to increase your company visibility, so if you are considering choosing personalised number plates for your commercial vehicle, why not take a look on our web site for ideas? Our search matches names, numbers; in fact anything you want to search for.
Tomorrow we will post examples of how businesses are using personalised number plates to increase exposure to their company or brand.
And don’t forget that businesses can offset the plate cost against tax liabilities and VAT registered businesses can buy registrations and claim the VAT back from the cost of the plate. Don’t hesitate in getting in touch!