The DVLA personalised registration auction at Whittlebury Hall, Northamptonshire, got off to a roaring start, with the number plate ‘ESS 3X’ selling for a “bargain” price of just lb6,520.
The winning bidder chose to retain anonymity, but is understood to be a mystery businessman from Chelmsford, who would have spent a further lb15,000 to win his “perfect plate”.
The winning bid was placed at lb5,100, but an additional Assignment Fee and VAT Buyers’ Premium increased the final price to lb6,520.
The DVLA Auction took place over 3 days, from the 2nd to the 4th of June and raised over lb1.2m by the end of the first day, with all proceeds going to the treasury.
The mystery winning bidder spoke of his delight at winning the number plate for such a low price.
He revealed, “I’m absolutely delighted. I’ve bought numerous registrations from the DVLA over the years and I expected to pay a lot more than lb6,520 for this one – in fact I had another lb15,000 to spend!”
Another success story from the day was the number place ‘1 EPS’, raising almost lb20,000.
There are plenty more opportunities available to get the perfect number plate for a low price at one of the future DVLA number plate auctions.
The DVLA plan to hold several other number plate auctions throughout the rest of the year, at the Heritage Motor Centre, Warwickshire on 4th, 5th and 6th August 2010, Rudding Park on 5th, 6th and 7th October 2010, and Ardencote Manor Hotel and Country Club, Warwick on 1st, 2nd and 3rd December 2010.
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